The market for nail industry products has been growing rapidly over the last decade. Accordingly, the range of nail extension products and the number of market players is growing. New brands are appearing, which means that competition is intensifying. To stay on the market, a brand must make a loud statement about itself and maintain interest in its products. For this purpose, it is essential to have its own face - a trademark, containers and packaging made according to individual design.
TYPES AND PURPOSE OF CONTAINERS FOR THE NAIL INDUSTRY
The range of nail care, nail extension and design services is growing and undergoing constant changes. This is due to the fact that nail service is extremely sensitive to the influence of fashion. As a result - intensive dynamics of the product line. Nail service uses dozens of products. These are gel-lacquers, gel-colors, 3D-gels, UV-, LED-, bio-gels, primers, keratoliks, cuticle oils, etc.
The nature of the application of a particular product places requirements on the container. This is the reason for the variety of jars, bottles and their accessories. For example, lacquer jars are made exclusively of glass. This is a chemically neutral material that does not react with active components.
Decoration products that are applied to the nail plate are packaged in a tinsThe latter provides ease of use. This container is used for all kinds of varnishes, gels, primers, base, top.
Care products - cuticle oils, keratolytic - are placed in dropper bottles. Colored gel paints, 3D-gels - in hermetically sealed jars.This is also due to the nature of their use.
USES OF CONTAINERS FOR THE NAIL INDUSTRY
- Industrial production. This category includes manufacturers of lacquer, gel-lacquer, other products for nail design, nail extension and nail care. Manufacturing companies have the largest share in the structure of packaging consumption. They also lead in the number of types of packaging used.
- Commercial sector. This is the most numerous category of market participants. It includes companies that do not have their own production facilities, but own one or more cosmetic brands. Their success in the market and profits depend primarily on brand recognition. To achieve this goal, commercial companies actively use original branded packaging and containers: specially shaped lacquer bottles, gel paint cans, 3D-gels in a specific color scheme.
- Beauty industry. These are salons, studios, hairdressing salons providing nail care, nail extension and design services. As a rule, a salon uses products of one or several brands in its work. Nail service specialists use products of one brand, in the quality and properties of which they are confident. Therefore, salons purchase a full line of products of selected brands. To keep the place of the master in order, was aesthetically pleasing, requires a convenient and beautiful container. In addition to glass jars for gel-lacquer, you need containers for storing small decorative elements, bottles with droppers, dispensers, atomizers.
ADVANTAGES OF ORDERING CONTAINERS ON MILLIFORM.UA
Quality and range of products. We directly cooperate with manufacturers of containers in Ukraine and abroad, including China. This allows us to select the best quality containers and accumulate on one site models of various shapes and modifications.
Prompt service of orders. We keep a sufficient amount of stock in our warehouses. This allows us to ship even the largest bulk quantities in 2 working days.
Replacement of containers damaged during transportation. Due to the sufficient wall thickness and small volume, glass lacquer jars can withstand shocks, drops and point loads. Nevertheless, there is a risk of damage during transportation. We change containers that have become unusable, so our customers receive their orders in full.
Constant updating of the assortment in accordance with current trends. The marketing division studies fashion and market trends, analyzes nail industry novelties. Thanks to this, we offer our customers containers of both classic and modern design.